Brasil fica em último lugar em inovação entre 44 países – o que há de errado?
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Recentemente, foi divulgado o resultado de uma pesquisa feita pelo Fórum Mundial Econômico em 44 países que apontou dados alarmantes para a nossa economia: apenas 6% dos empreendedores investem em inovação na sua linha de produtos e serviços. Para se…
Inteligência competitiva: Entenda a sua importância para a empresa
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Diante de períodos de crise e instabilidade, ou mesmo em fases estratégicas da empresa, apostar em inteligência competitiva para gerar diferenciais é fundamental. A inteligência competitiva é um modo proativo de captar e organizar as informações relevantes sobre o comportamento…